Level Five is proud to offer this selection of links, reports and whitepapers to help you succeed in boosting sales performance. This library will continue to grow, so check back often
All papers below are saved in Adobe Acrobat (pdf) format

Sales Strategy

Sales Performance Optimisation
This report presents the summarized findings of SPI’s 14th annual sales efiectiveness study. Once again this year, they have focused on assessing the specific challenges that today’s sales teams are facing, why these problems exist, and what companies are doing in order to overcome these issues and optimize their sales performance.

Sales Process

What today’s Sales Managers need to contend with

Performance Improvement Services Datasheet


Increase SFA Adoption With Sales Process Mapping

Increasing sales force automation adoption begins with institutionalizing sales processes in advance of technology deployment. Sales process mapping identifies the data, actions and output for each role, and the metrics.


Technology Can Accelerate the Key Elements of Sales Productivity

To achieve growth, sales executives must transform organizational structures, people and skills, incentives, business processes and tools. Understanding and implementing the available technology can “supercharge” these efforts.


Sales Performance Improvement Framework

Why you’re not achieving optimal revenue growth

Selling Skills

Refocusing the sales force to cross-sell
Many salespeople resist cross-selling, so management must address their misgivings head on and convince them of its benefits

Leadership and Sales Management

The Ultimately Accountable Job: Leading Today’s Sales Organisation
New demands from customers, rivals, the CEO, and the sales organisation itself are changing what it takes to succeed as head of sales.


What today’s Sales Managers need to contend with

The CEO hits the Road (and other Sales Tales)


Building a World-Class Sales Force

Many leading organizations have launched efforts to achieve “world-class sales.” But what exactly does it mean to have a world-class sales organization? And have your salespeople achieved that level?


Sales Performance Improvement Framework

Why you’re not achieving optimal revenue growth


Fixing the Fatal Flaws of Your Sales Force
Whilst induction programs for sales personnel exist in approximately 45 % of companies we have audited, they are less often followed in a disciplined manner and of the 45%, less than half possess what we would view as a comprehensive sales induction and orientation process.

Sales Training

Is Sales Training a Waste? Why training programs may not affect outcomes


Sales Training Initiatives Target Improved Skills and Results

The move toward using business, not technology, as the fulcrum of the sales conversation is one of the most significant shifts affecting IT services companies today. In conjunction with the shift in emphasis, there is another shift of decision making for IT solutions from the IT department to business units and the executive team. Selling to these new buyer audiences and tailoring the sales message on business requirements demand a different set of selling skills.


16 Critical Questions to ask before investing in Sales Training


2007 Industry Report

Training magazine’s exclusive analysis of the U.S. training industry.


Vendor Evaluation: Three Years of Lessons

ES research Group has been helping end-users evaluate and select sales performance improvement methods ad technologies. This ESR/Insight brief summarises their findings.


SPI receives award for Top Sales Methodology Training Company

Sales Recruiting and Talent Management

Fixing the Fatal Flaws of Your Sales Force
Whilst induction programs for sales personnel exist in approximately 45 % of companies we have audited, they are less often followed in a disciplined manner and of the 45%, less than half possess what we would view as a comprehensive sales induction and orientation process.


Building a World-Class Sales Force

Many leading organizations have launched efforts to achieve “world-class sales.” But what exactly does it mean to have a world-class sales organization? And have your salespeople achieved that level?

Sales Productivity and Performance Management

Fixing the Fatal Flaws of Your Sales Force


What today’s Sales Managers need to contend with


Technology Can Accelerate the Key Elements of Sales Productivity

To achieve growth, sales executives must transform organizational structures, people and skills, incentives, business processes and tools. Understanding and implementing the available technology can “supercharge” these efforts.


Solving the Solutions Problem

Companies can earn higher margins or increased revenues by selling integrated offerings—if they don’t merely bundle their products.

Change Management

The Real Reason People Won’t Change

Organisation Structure and Design

Match your sales force structure to your business life cycle
Can you cut your way to your sales target next year?


Solving the Solutions Problem

Companies can earn higher margins or increased revenues by selling integrated offerings—if they don’t merely bundle their products.


Organising for successful change management

Sales Force Automation and CRM

What today’s Sales Managers need to contend with


Increase SFA Adoption With Sales Process Mapping

Increasing sales force automation adoption begins with institutionalizing sales processes in advance of technology deployment. Sales process mapping identifies the data, actions and output for each role, and the metrics.


Sales Performance Optimisation: Survey Results and Analysis

This report presents the summarized findings of SPI’s 14th annual sales efiectiveness study. Once again this year, they have focused on assessing the specific challenges that today’s sales teams are facing, why these problems exist, and what companies are doing in order to overcome these issues and optimize their sales performance.

Solution Selling

From Product-Centric to Solution-Centric
Transforming Your Revenue Growth Engine For Sustained Growth


Sales Performance Improvement Framework

Why you’re not achieving optimal revenue growth


Solving the Solutions Problem

Companies can earn higher margins or increased revenues by selling integrated offerings—if they don’t merely bundle their products.


The Evolving Role of the CMO

Many chief marketers still have narrowly defined roles that emphasize advertising, brand management and market research. They will have to spread their wings.

Sales & Marketing Alignment and Integration

The Evolving Role of the CMO
Many chief marketers still have narrowly defined roles that emphasize advertising, brand management and market research. They will have to spread their wings.


Sales Performance Optimisation: Survey Results and Analysis

This report presents the summarized findings of SPI’s 14th annual sales efiectiveness study. Once again this year, they have focused on assessing the specific challenges that today’s sales teams are facing, why these problems exist, and what companies are doing in order to overcome these issues and optimize their sales performance.


From Product-Centric to Solution-Centric

Transforming Your Revenue Growth Engine For Sustained Growth


Sales Performance Improvement Framework

Why you’re not achieving optimal revenue growth

Customer Contact Centres

Using Call Centres to Boost Revenue

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